LOS ANGELES, Calif., April 19, 2021 — CatCon – the biggest cat-centric, pop culture event in the world – celebrates cat ladies everywhere on National Cat Lady Day (Monday, April 19th) with the premiere of You and Me on Instagram and YouTube

This short form piece features over 70 user-generated images and videos, celebrating the connection women share with their beloved four legged fur babies. National Cat Lady Day was created by CatCon founder Susan Michals in 2017; since then, women around the world have showcased their cat pride with nearly 10,000 uses of the hashtag.

“The notion of the cat lady as a dowdy spinster is something that has been around for centuries, and it’s only just now that the world if finally coming around to recognize that being a lover of cats is not a negative thing,” said CatCon creator Susan Michals, “Being a cat lady  is something to be celebrated. These creatures offer us unconditional love and affection, and it’s only when you add the word crazy that people turn it into a negative. Powerful women like Dita Von Teese, Grace Coddington, Taylor Swift, and Kate McKinnon embrace their love of the feline with enthusiasm!”

A full list of content used can be found here.


CatCon creator Susan Michals has an extensive background in television, film and journalism (The Wall Street Journal, artnet News, and The Huffington Post). After creating Cat Art Show LA in 2014 to critical and popular acclaim with artists including Shepard Fairey and Mark Ryden, Michals developed CatCon, a multi-platform convention for cat lovers. The con became an instant hit in 2015, with over 12,500 attendees for its inaugural show. The annual event has attracted top talent – as participants and attendees – including Mayim Bialik, Macaulay Culkin, Angela Kinsey, Brenda Song, Kat Dennings, Ian Somerhalder, Clea DuVall, Jerry Ferrara, Heidi Gardner, Georgia Hardstark, Julia Butters, Seth Green, Nala Cat, Lil BUB, Julie Newmar (“Batman’s Catwoman”) and the Merrell Twins. Year on year brands including BuzzFeed, Mars, NBCUniversal, Petco, Purina, Smuckers, and Zappos join the event.

To date, 80,000 people have attended CatCon, and 686 cats have been adopted, with $300,000 has been donated to feline charities. Michals is also the creator of Let’s Get Fur-Real, a podcast all about cats and dogs and their impact, and her first book, Walter Chandoha: Cats. debuted in 2019 from TASCHEN. She has one cat, Miss Kitty Pretty Girl, (aka The CatCon Muse) and a dog named Buddy.

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